The Lead + So what
One story that matters to your P&L, explained in plain English.
Mondays · 6 am ET · Free
Deals, prices, vendors and people, sourced and neutral, for independent clinic owners and practice managers. Five minutes before your first appointment.
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The Lead · Pricing Pulse
Sources: BLS CPI-U, veterinarian services and all items (not seasonally adjusted; Vet Rounds calc); Vetsource/AVMA Veterinary Industry Tracker, preliminary. Data as of Oct 16, 2026. Photo: Trougnouf (Benoit Brummer), CC BY 4.0.
Three sections. Five minutes. Every number linked.
One story that matters to your P&L, explained in plain English.
Who bought whom, what practices are selling for, and what that means if you’re independent.
What vet prices, visits and costs are doing, from BLS, AVMA and other primary sources.

Built for the people who run the clinic
Owners, practice managers and associates thinking about ownership. No clinical advice, no pet puns, no hot takes.
Issue No. 1 · Monday, October 19, 2026
Plus a 40-hospital deal, a two-speed market for practice sales, and the benefit new vets want most.
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Jules hosts our two-minute Monday video: the week’s biggest practice-business story, the deals on the Buyout Board, and what prices and visits are doing, in plain English and before your first appointment.
Think of her as the colleague who read everything over the weekend so you didn’t have to. Every script comes from Matthew C. and our editorial team.
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